IMAGINE
Editorial, digital and web design for a brand new fashion, culture and lifestyle brand.
IMAGINE is a cultural, lifestyle and fashion brand, accompanied with a magazine to highlight its boundary puhsing, rule breaking and creative personality.
Experimenting with negative space, type hierarchy, and contrasting textures to create rhythm throughout the magazine, ensuring each spread felt fresh but still part of a larger identity.
As the designer, I had the freedom and capability to create in the way that the brands personality would get across to the reader. This allowed me to push visual storytelling while maintaining consistency and structure.
This project sharpened my attention to detail, my ability to art-direct visuals, and my understanding of how design can both reflect and elevate written content.